My Work
I pride myself in creating work that fulfills clients’ goals while still being creative and thoughtful in my work. Below encompasses examples of my work across multiple categories.
Social Media and Content
Creating content through Canva and Adobe Suite has proven very successful for the social media accounts of my past clients. The above images showcase a variety of content that had the ability to be cross-posted through all platforms, encompassing many different calls to action (product promotion, webinar registration campaign, white-paper downloads, etc). In past clients, my social media efforts have gained hundreds of followers, assisted in brand reach and engagement, and ultimately increased traffic on the company website. In addition to content for social media, I have been able to create infographics, surveys, copy, and more to further advertise for a client.
While managing multiple email campaigns, my work was able to successfully impact a variety of key performance indicators for these aforementioned campaigns. Campaigns regarding event registrations, product promotions, content efforts, and more saw an increase in opens, clicks, and website traffic, as well as a decrease in bounce rate, unsubscribes, etc.
Web Design and SEO
Through assistance with website design, updated content, keyword research, and other important optimizations, past clients I have worked with saw an increase in visibility, traffic, and positioning. Working on updating and creating photos, blog posts, infographics, and more allowed for these goals to be met. Additionally, working on specific aspects of a brand’s SEO saw an increase in direct traffic and organic search, all assisting brands in seeing more potential customers and spreading the word about their product or service.